WHO WE ARE
SRA is a sales & marketing consultancy that offers flexible, affordable and effective marketing advice to start-ups and small businesses. Our service is intended to be cost effective, helping our clients to generate more sales and retain existing customers.
Our Focus is on Growth!
"What is your business strategy and how does it align to the constant changes in the business environment”? How will your firm attract the right clients, qualify, convert and retain them as customers?" How will your firm recruit and retain top level sales staff who continually meet and exceed their sales targets.
Building intelligent sales outsourcing solutions has been our only focus for the past 20 years. SRA (SALES RESOURCE AFRICA) launched its Sales BPO model in 2001, focusing on companies that needed immediate and sustainable revenue generation.
What We Do
We create full sales & marketing plans to help you enter the market and create a brand. With our help, you will be able to refine your products and services, identify market segments, select distribution channels, create effective promotional strategies, and utilize various pricing tactics to gain optimal profit.
SRA uses the most effective strategies and resources tailored specifically to each client's unique business circumstance. The result of this client-centred approach is a plan of action and tactics which deliver the best possible results.

